McLaren Racing
INDUSTRY PARTNER
McLaren Racing was founded by Bruce McLaren in 1963, entering its first Formula One in 1966. McLaren has since won 20 Formula 1 world championships, 184 Formula 1 grands prix, the Indianapolis 500 three times, and the Le Mans 24 Hours at its first attempt. Today, the team competes in the FIA Formula 1 World Championship, the NTT INDYCAR SERIES, the ABB FIA Formula E World Championship, the Extreme E Championship, F1 Academy, and the F1 Sim Racing Championship.
Our reach across six racing series, and our global partnerships network, means we can use our platforms to advocate for positive change. McLaren is a champion for sustainability in the sport committed to fostering a diverse and inclusive culture in our workplace and the motorsport industry. Diversity, Equity & Inclusion is one of our four sustainability pillars, and we want to set the benchmark for diversity and inclusion in sport. In our collaboration with Racing Pride, we want to positively promote the allyship and LGBTQ+ inclusivity within McLaren Racing and beyond.
MERCEDES-BENZ GRAND PRIX LTD
INDUSTRY PARTNER
Mercedes-Benz Grand Prix Ltd (MGP) is the company which runs the works team of Mercedes-AMG that competes in the FIA Formula One™ World Championship.
Based at Brackley in the United Kingdom, MGP brings together over 1,200 dedicated and determined people that design, develop, manufacture and race the cars driven by seven-time World Champion Lewis Hamilton and Grand Prix winner, George Russell. MGP also operates Applied Science, a business division which provides bespoke engineering services combining world-class talent and a high-performance culture with cutting-edge technical capability.
Between returning as a Constructor in 2010 and the end of the 2023 season, the Mercedes-AMG works team has scored 116 wins, 272 podium finishes, 129 pole positions, 96 fastest laps and 54 one-two finishes from 281 race starts.
Oracle Red Bull Racing
INDUSTRY PARTNER
Since its inception in 2004, the Oracle Red Bull Racing team has profoundly impacted the world of motorsport. Recording four consecutive Constructor’s and Driver’s Championship titles from 2010 to 2013, the team is driven by its passion for high-performance on the racetrack. They are the current World Drivers Championship and World Constructors Championship holders, with Max Verstappen claiming the 2021 and 2022 Drivers Championships. An audacious team of seasoned professionals continually seeking to push the limits even further.
BWT Alpine F1 Team
INDUSTRY PARTNER
Alpine F1 Team competes in the FIA Formula One World Championship with Grand Prix winner Esteban Ocon and two-time World Champion Fernando Alonso. Led by Laurent Rossi, the team won the Hungarian Grand Prix in its first year of competition in 2021 and scored a podium finish at the Qatar Grand Prix to finish fifth in the Constructors’ Championship. Alpine is the French sports car brand founded in 1955 by Jean Rédélé and is today Renault Group’s dedicated brand for innovative, authentic and exclusive sports cars. An enlarged Business Unit allows Alpine to benefit from the heritage and expertise of its historic Dieppe plant as well as the engineering expertise of the Alpine F1 Team, Alpine Racing and Alpine Cars.
Aston Martin Aramco
Formula One Team
INDUSTRY PARTNER
Mercedes AMG High Performance Powertrains
INDUSTRY PARTNER
Mercedes AMG High Performance Powertrains is responsible for the design, manufacture, testing and racing of Formula 1 power units enjoying enormous success with works team Mercedes-AMG PETRONAS F1 Team and customer teams Aston Martin, Williams, and McLaren. Additionally, the Advanced Technology Team transfers F1 technologies and know-how into high performance automotive projects and products such as the revolutionary Mercedes-AMG ONE and the Mercedes-Benz Vision EQXX. Mercedes AMG High Performance Powertrains is committed to creating an environment where all employees truly feel able to bring their whole self to work and where contributions are encouraged, welcomed, and valued, and to identifying, understanding and removing the obstacles that inhibit D,E&I to recruit and promote the best talent regardless of characteristic or background.
Arnold Clark
Athlete Ally
Athlete Ally believes that everyone should have equal access, opportunity, and experience in sports — regardless of your sexual orientation, gender identity or gender expression. Athlete Ally works extensively with students and has more than 45 Campus Chapters. Racing Pride’s pro driver ambassadors will also become ambassadors for Athlete Ally; joining with other professional athletes, Olympians and Paralympians from across sports to advocate for LGBTQI+ inclusion.
British Racing & Sports Car Club
INDUSTRY PARTNER
The British Racing & Sports Car Club was formed in 1946 and has been one of the most influential clubs & main driving forces in domestic motor racing ever since. Today, with over 35 race meetings and 25 championships under the BRSCC umbrella annually, the Club continues to play a leading role in the British motor racing scene, organising both club race meetings and FIA sanctioned international events.
Grid Life
INDUSTRY PARTNER
GRIDLIFE operates a series of motorsport events and festivals across North America which combine on-track competition across disciplines with an accessible celebration of car culture. These events are grounded in the principle of inclusion at every level and so GRIDLIFE are natural partners for Racing Pride in promoting LGBTQ+ inclusion.
British Automobile Racing Club
INDUSTRY PARTNER
The BARC is one of the biggest motorsport organisations in the United Kingdom, with a rich and illustrious history that spans more than 100 years. Today, the BARC is responsible for organising more than 35 championships and upwards of 60 race meetings each year. The BARC championships represent a diverse cross-section of motorsport, ranging from the British Touring Car Championship to the Britcar Dunlop Endurance Championship, the Motorsport UK British Hillclimb Championship and the UK Sports Prototype Cup, to name just a few.
Gay Classic Car Group
INDUSTRY PARTNER
The Gay Classic Car Group (GCCG) was founded in 1988 and now has over 1300 active members across the UK promoting local, national, and international events for the LGBTQ+ community. Winning ‘Car Club of the Year’ in 2019 amongst other accolades helped to secure the GCCG’s place in the mainstream classic car movement. In 2021 we were delighted to partner with Racing Pride at a track day event at Snetterton and displayed one of their cars at the NEC Classic Car Show later that year. We look forward to working with Racing Pride to improve LGBTQ+ inclusivity across the racing and classic car worlds much more widely. The GCCG membership also looks forward to becoming more actively involved with the world of racing.
Brooklands Museum
INDUSTRY PARTNER
Opened in 1907, Brooklands Circuit was the first purpose-built motor racing circuit in the world. Brooklands was the cradle of British innovation and endeavour in the worlds of motorsport and aviation. Today Brooklands Museum celebrates the passion, bravery and inventiveness of those who designed, built, raced and flew machines like the ones in our Collection, on this historic site, throughout the twentieth century.
750 Motor Club
INDUSTRY PARTNER
Formed in 1939 with Austin Seven roots, the 750 Motor Club’s first offering – 750 Formula – defined ‘club motorsport’; a class that still exists today as the world’s longest running championship. Various formulae have been introduced since, with more than 20 series and championships now available from single seaters to hot hatchbacks and endurance offerings; positioning 750MC as one of the UK’s largest organisers.
As well as the ensuring the highest quality experience with the largest grids and friendliest paddock, the focus remains on leading the way in affordable motorsport, whether via capitalising on new models, or investing in new technology.
Sports Media LGBT+
INDUSTRY PARTNER
Sports Media LGBT+ is an industry network and advocacy group for LGBT+ people and allies. Founded in 2017, the group brings together professionals and newcomers in sports journalism, broadcast media, and communications to exchange advice and experiences, and also welcomes the input of individuals working in related industries. By amplifying LGBT+ voices in sport through content sharing on social media, and offering connections and contacts to editors and reporters to encourage fair representation, the group is helping to build a more inclusive community across sport. As well as Racing Pride, the group has strong ties to organisations such as Sky Sports, the Sports Journalists’ Association, and Outsports, and is always keen to collaborate on projects that support the belief that achieving authenticity for LGBT+ people helps to boost their performance.
British Universities Karting Championship
INDUSTRY PARTNER
The British Universities Karting Championship involves hundreds of students from all over the UK coming together to represent their Universities and race wheel-to-wheel in high-performance outdoor racing karts. The Championship takes place over a number of rounds held at world-class outdoor karting circuits across the UK.
Formula Student
INDUSTRY PARTNER
Formula Student is Europe’s most established educational engineering competition which uses motorsport to inspire students. Backed by industry and high-profile engineers such as Patron, Ross Brawn OBE, the competition aims to develop enterprising and innovative young engineers and encourage more young people to take up a career in engineering. The format provides an ideal opportunity for students to demonstrate their engineering knowledge and test and improve their capabilities to deliver a complex and integrated product in the demanding environment of a motorsport competition.
All students taking part get a chance to demonstrate their technical analysis, engineering design and manufacturing skills whilst having to meet a strict deadline. Learning lessons along the way in team work, time management, project management, budgeting and presentation. This will give them experience in the skills prospective employers will be looking for and setting them up for a career in engineering.
Vroom Media
INDUSTRY PARTNER
Vroom Media is a multi-disciplinary creative agency specialising in motorsport. Vroom Media is assisting both Racing Pride and its ambassadors with a range of online and offline projects.
With backgrounds in newspapers and magazines, print, branding and identity, websites, infographics, mobile apps and digital television, Vroom not only deals with corporate work but also handles some of the most famous names in motorsport such as Brad Binder, Remy Gardner, Eugene Laverty and Scott Redding, as well as searching out and taking on new, upcoming talent.
Vroom Media’s approach to motorsport clients focuses on providing world class online hubs, connecting them with their fans through social integration and depth of content, and presenting their communications, their brand and their sponsors, to the highest standards.
